Looking at User Experience in a more human way, as a set of symbiotic relationships, can be a powerful a revelation, informing design and development in ways previously not so apparent. If a happy and successful life is about how you manage your relationships, then how you develop, nurture and maintain relationships is a prime indicator of the quality of your life’s experience. Take this analogy and apply it to software product design and development.
For grocery retailers, the question becomes: how can the business benefit from personalization without sacrificing customer trust? Before getting started, companies may need to reevaluate their goals.
The grocery business is an intricate arena. Not all retail trends are easy to adopt or can deliver value in the context of grocery. Regional grocers want to adopt technologies that don’t just generate revenue today, but are also long-term investments for the future.