The Digital Experience Platform

Turn Customer Intelligence Into Sales Growth

DXPro unifies your data, personalizes every interaction, and powers seamless commerce and fulfillment—all in one connected platform purpose-built for grocery.

Data Intelligence | Digital Engagement | eCommerce & Fulfillment

Introducing the All-New DXPro from Mercatus

One Platform. Three Core Capabilities. Endless Opportunity.

DXPro brings customer data, shopper engagement, and eCommerce together—so you can turn every interaction into a revenue opportunity, build deeper loyalty, and scale your digital business with confidence.

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Built for the Way Customers Shop Today

Deliver the personalized, seamless experiences modern shoppers expect—increase repeat orders, grow larger baskets, and improve margin.

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Keep Customers Coming Back

Deliver personalized, connected experiences that deepen loyalty and increase repeat visits.

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Grow Every Basket

Use personalized, targeted offers and AI-driven recommendations to boost average order value.

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Protect Your Margin

Streamline operations and reduce the cost-to-serve with automation that safeguards your margin.

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Accelerate Your Growth

Scale with confidence on a flexible platform that adapts to your business and fast-tracks digital transformation.

Unified Data Intelligence

AisleOne Intelligence transforms embedded customer data into predictive insights that power smarter, more personalized engagement.
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Predictive Personalization

Use real-time shopping behavior for search results, product recommendations, and product promotions.

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Intelligent Customer Intent

Track purchase cycles, churn risk, and offer effectiveness.

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Retail Media Optimization

Drive incremental revenue through targeted promotions and sponsored ad placements.

Digital Customer Engagement

Activate customer data to turn high-impact, personalized engagement into revenue.
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Brand Ownership

Retain full control of your brand, data, and engagement channels.

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Intelligent Targeting

Use embedded customer data for precise audience segmentation.

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True Personalization

Increase conversions with context-based promotions, offers, and ads.

Commerce, Purpose-Built for Grocery

Support every transaction with a flexible commerce engine designed specifically for food retail—built to handle the complexity of grocery baskets, substitutions, and order flows.

Connected Storefront Experience

Deliver a seamless, high-converting shopping journey across web, mobile, and in-store touchpoints with a fully responsive storefront and native iOS/Android apps.

Flexible, Secure Payments

Accept SNAP/EBT, credit, debit, gift cards, and in-store payments—backed by built-in fraud prevention and configurable checkout options that match your operations.

Streamlined Order Fulfillment

Make online orders more efficient and margin-friendly with fast, accurate, and flexible fulfillment workflows.

Intelligent Order Management

Leverage smart slotting, real-time order tracking, and integrated fulfillment tools to ensure every order is picked, packed, and delivered on time.

Flexible Partner Integrations

Easily connect to third-party fulfillment providers—no custom development required, no disruption to your existing operations.

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The Digital Experience Platform Regional Grocers Need

Compete and win in a digital-first market. Deliver personalized, relevant experiences across a customer journey you fully own—so you can stand out from mass merchants and grow on your terms.

Take Control of the End-to-End Customer Journey

DXPro unifies customer intelligence, personalized engagement, and grocery-optimized commerce in one platform—helping you build loyalty, increase lifetime value, and protect your margin.

For growing retailers ready to expand engagement and fulfillment capabilities with integration options.

For independent grocers who want to launch fast with essential eCommerce and fresh perimeter department support.

Find your fit

Choose the Right Fit for Your Business

A network of 60+ pre-built technology integrations

Choose from our carefully curated partners or bring your own. Differentiate your brand by selecting the solutions that can bring your online customer journey to life.