Grocery Trends with Brick Meets Click – November 2021 Insights
Grocery Trends November – How Mass Merchants Are Impacting Regional Grocers’ Share of Wallet
U.S. online grocery sales in November 2021 were up 6% from last year. This growth was driven in large part by an increase in the active shopper base, especially with mass merchants.
How can regional grocers compete with mass merchants in today’s eGrocery landscape? Watch the Q&A with David Bishop from Brick Meets Click for insights on this month’s data and market trends:
1:32 What shopper trend stood out this month?
4:43 How are mass merchandisers capturing shopper spend?
6:40 How can regional grocers compete with mass merchants?
9:09 What are the challenges of executing an eGrocery strategy?
11:45 Should grocers be concerned with quick commerce?
14:48 What grocery eCommerce trends can we expect in 2022?